Commercial Real Estate Insurance: How Tech & Evolving Risks are Reshaping the Market (and What Brokers Need to Know)

2025-05-09
Commercial Real Estate Insurance: How Tech & Evolving Risks are Reshaping the Market (and What Brokers Need to Know)
Law.com

The commercial real estate (CRE) insurance landscape is undergoing a dramatic transformation. Driven by technological advancements, shifting risk profiles, and evolving client expectations, the traditional approach to securing coverage is being challenged. This article explores these key changes, examining how technology is impacting underwriting, the new risks CRE owners face, and the crucial strategies brokers must adopt to thrive in this evolving market.

The Rise of Tech in Underwriting

Historically, CRE insurance underwriting relied heavily on manual assessments and subjective judgment. However, the integration of technology is revolutionizing this process. Data analytics, powered by machine learning and artificial intelligence, are now being used to analyze vast datasets, including property characteristics, location-specific risks (like flood zones and seismic activity), historical claims data, and even real-time sensor information from buildings. This allows underwriters to gain a more granular and accurate understanding of risk, leading to more precise pricing and tailored coverage options.

Geospatial data and aerial imagery (drones) are also playing an increasingly important role. They provide detailed insights into property conditions, surrounding environments, and potential hazards, supplementing traditional inspections and enabling proactive risk mitigation strategies. Furthermore, Internet of Things (IoT) devices, such as smart sensors monitoring fire detection, water leaks, and security systems, offer real-time data that can be used to prevent losses and improve safety.

Evolving Risk Landscape

Beyond technological shifts, CRE owners are facing a new wave of risks. Climate change is a primary driver, with increased frequency and severity of extreme weather events like hurricanes, floods, and wildfires. This necessitates a reassessment of traditional risk models and the adoption of more robust mitigation measures, such as flood-resistant construction, wildfire defensible space, and renewable energy sources.

Cybersecurity threats are also on the rise, targeting CRE portfolios with ransomware attacks and data breaches. Insurance policies are evolving to cover these risks, including business interruption losses resulting from cyber incidents. Moreover, the increasing complexity of supply chains and the potential for disruptions – as evidenced by recent global events – requires careful consideration of business continuity planning and insurance coverage.

Finally, social inflation – the rising cost of claims due to litigation and broader societal trends – is impacting insurance pricing and coverage availability across all industries, including CRE.

Broker Strategies for Success

In this dynamic environment, CRE brokers need to adapt their strategies to remain competitive and provide value to their clients. Here's how:

  • Embrace Technology: Leverage data analytics tools and digital platforms to enhance risk assessments and provide clients with customized insurance solutions.
  • Become a Risk Advisor: Move beyond simply selling policies and become a trusted advisor, helping clients identify and mitigate risks proactively.
  • Specialize: Focus on specific CRE sectors (e.g., industrial, multifamily, hospitality) to develop deep expertise and build strong relationships with underwriters.
  • Understand Emerging Risks: Stay informed about the latest trends in climate change, cybersecurity, and social inflation, and advise clients accordingly.
  • Network Globally: The trend of CRE owners seeking face-to-face meetings with underwriters in global insurance hubs like London and Bermuda highlights the importance of international connections. Cultivate relationships with insurers worldwide to secure the best coverage options.

Conclusion

The commercial real estate insurance market is at a pivotal moment. Technology is reshaping underwriting, new risks are emerging, and brokers must adapt to thrive. By embracing technology, becoming trusted risk advisors, and staying ahead of the curve, brokers can help their clients navigate this evolving landscape and secure the coverage they need to protect their valuable assets.

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