Janashakthi Finance: 44 Years of Empowering Sri Lanka's Financial Future

2025-07-27
Janashakthi Finance: 44 Years of Empowering Sri Lanka's Financial Future
Daily Mirror

For over four decades, Janashakthi Finance PLC has been a cornerstone of Sri Lanka’s financial landscape. As a proud subsidiary of the Janashakthi Group (JXG), the company is celebrating its 44th anniversary, a significant milestone reflecting a steadfast commitment to empowering Sri Lankans with accessible and innovative financial solutions. Originally known as Orient Finance PLC, Janashakthi Finance has evolved significantly, adapting to the changing needs of the nation while maintaining its core values of integrity, innovation, and customer focus.

A Legacy of Financial Inclusion

Janashakthi Finance’s journey began with a vision to bridge the financial gap for individuals and businesses often underserved by traditional banking institutions. The company’s early focus was on providing accessible leasing and hire purchase facilities, gradually expanding its product portfolio to encompass a wider range of financial services including fixed deposits, personal loans, business loans, and gold loans. This commitment to financial inclusion has played a vital role in supporting the growth of small and medium-sized enterprises (SMEs), a crucial engine of Sri Lanka’s economy.

Innovation at the Heart of Growth

The company’s longevity and success are inextricably linked to its ability to innovate and embrace technological advancements. Janashakthi Finance has consistently invested in cutting-edge technology to streamline operations, enhance customer service, and develop new and relevant financial products. This includes embracing digital platforms for loan applications, online account management, and improved communication with customers. The focus on digital transformation allows Janashakthi Finance to reach a wider audience and provide convenient, user-friendly financial services.

Beyond Financial Services: A Commitment to the Community

Janashakthi Finance’s impact extends beyond providing financial services. The company has a strong commitment to corporate social responsibility, actively participating in initiatives that support education, healthcare, and environmental sustainability within Sri Lanka. This dedication to the community reinforces Janashakthi Finance’s position as a responsible and caring corporate citizen.

Looking Ahead: A Vision for the Future

As Janashakthi Finance celebrates 44 years of progress and purpose, the company remains focused on its mission to empower Sri Lankans. With a strong foundation built on trust, innovation, and a customer-centric approach, Janashakthi Finance is well-positioned to navigate the challenges and opportunities of the evolving financial landscape. The company’s future plans include further expanding its digital capabilities, developing new products tailored to the specific needs of its customers, and strengthening its commitment to sustainable and responsible business practices. Janashakthi Finance PLC continues to be a vital partner in Sri Lanka’s economic growth and prosperity, shaping a brighter financial future for generations to come.

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