The Bitter Tale of Craig Underwood: How a Chance Call Sparked a Sriracha Empire and a Lasting Feud
![The Bitter Tale of Craig Underwood: How a Chance Call Sparked a Sriracha Empire and a Lasting Feud](https://fortune.com/img-assets/wp-content/uploads/2024/02/Sriracha-Underwood_Farms-0452-FNL.jpg?resize=1200,600)
Meet Craig Underwood, the 82-year-old farming millionaire who inadvertently helped launch the sriracha sensation. It all began with a random call for chili peppers from the man who would become California's sriracha mogul. However, their successful p ...undefined